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Meta AI WEB

// Credit
Directed/Photographer: Emily Winiker
We built an extensive library of motion and still assets designed to support AI-focused marketing and communication across Meta. The collection offers a handful of visuals that can be adapted for a wide range of needs, from product education to broader brand storytelling. Every piece contributes to a unified visual language that elevates how Meta presents its AI ecosystem.
Product. People.
To bring warmth and relatability to the technology, we highlighted AI features through everyday human behavior.

These practical, real-world interactions show moments where AI supports activities, and creativity helping audiences understand not just what the products do, but how they naturally fit into daily life.
Oakley x Meta

The Oakley AI glasses are used to get directions while biking. It demonstrates the product’s features in action, highlighting how AI provides real-time guidance and support in everyday situations.
Lifestyle
Meta AI helps people get answers on the go, learn about their surroundings, translate in real time, and stay connected with Meta AI glasses.

It works seamlessly across devices and apps, making it easier to explore, stay informed, and get things done wherever you are.

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